Beyond the 7-Minute Visit: How Direct Primary Care Is Transforming Women's Health & Prevention in Michigan

Introduction: The Problem with the 7-Minute Visit

For many women in Michigan—and across the country, the typical primary care experience is frustratingly brief. You wait weeks for an appointment, spend more time in the waiting room than with your doctor, and leave with unanswered questions. The average visit lasts just 7 to 10 minutes, barely enough time to discuss one concern, let alone the complex and interconnected issues that often affect women’s health. 

But what if healthcare didn’t feel rushed, impersonal, or transactional? What if your doctor actually knew your name, your story, and your goals? That’s the promise of Direct Primary Care (DPC)—a growing model that’s transforming how women experience healthcare in Michigan. 

What Is Direct Primary Care? 

Direct Primary Care is a membership-based healthcare model where patients pay a flat monthly fee for unlimited access to their primary care provider. It’s not insurance—it’s a relationship. DPC removes the middleman (insurance companies) and restores the patient-doctor connection. 

Key Features of DPC: 

• Unlimited office visits 

• Same-day or next-day appointments 

• Direct communication via phone, text, or email 

• Virtual visits when needed 

• Transparent pricing with no co-pays or deductibles 

• Continuity of care with the same provider 

In Michigan, practices like Primary Care PLUS+ in Westland are leading the way, offering personalized care that prioritizes prevention, time, and trust. Read more at The Definitive Guide to Direct Primary Care: Everything You Need to Know  — Primary Care Plus 

Why DPC Matters for Women’s Health 

Women’s health is multifaceted. From reproductive care and hormonal changes to mental health and chronic disease management, women often juggle multiple health concerns at once. Traditional care models rarely allow time to address these complexities. 

DPC Changes That: 

• Time to Talk: Instead of rushing through a checklist, DPC providers spend real time with patients—often 30 to 60 minutes per visit. 

• Whole-Person Care: DPC supports physical, emotional, and mental health, recognizing how these areas intersect. 

• Preventive Focus: Regular screenings, wellness exams, and lifestyle counseling are built into the model. 

• Continuity: You see the same doctor every time, building trust and understanding over time. 

Real Stories: Women Finding Relief Through DPC 

Sherrie’s Story 

Sherrie, a 42-year-old mother of two from Westland, had been struggling with fatigue and anxiety for years. “Every time I went to a clinic, I felt like I was being rushed out the door,” she says. “I never felt heard.” 

After joining a DPC practice, everything changed for her. Her doctor spent nearly an hour with her during the first visit, asking about her lifestyle, stress levels, and sleep habits. Together, they created a plan that included nutritional changes, mental health support, and regular follow-ups. 

“I finally feel like someone cares,” Sherrie says. “It’s not just about prescriptions—it’s about me.” 

Addressing the Gaps in Traditional Women’s Healthcare

1. Reproductive Health 

In traditional systems, reproductive care is often siloed—handled by specialists with long wait times and limited availability. DPC integrates reproductive health into routine care, offering: 

• Pap smears 

• Birth control counseling 

• Fertility discussions 

• Menopause management 

2. Mental Health 

Women are statistically more likely to experience anxiety, depression, and postpartum mood disorders. DPC providers take time to explore these issues, offering: 

• Mental health screenings 

• Counseling referrals 

• Medication management 

• Ongoing emotional support 

3. Chronic Disease Management 

Conditions like thyroid disorders, diabetes, and hypertension disproportionately affect women. DPC allows for: 

• Regular monitoring 

• Lifestyle coaching 

• Medication adjustments 

• Personalized care plans 

The Financial Side: Affordable, Transparent, and Predictable 

Healthcare costs are a major barrier for many women, especially those without insurance or with high deductibles. DPC offers a solution: 

• Flat Monthly Fee: Typically $50–$80/month 

• No Co-Pays or Deductibles 

• Wholesale Pricing on labs and medications 

• No Surprise Bills 

This model is especially helpful for women managing chronic conditions, who need frequent visits, or who are seeking preventive care without financial stress. 

DPC in Michigan: A Growing Movement 

Michigan is home to a growing number of DPC practices, each committed to restoring the human side of medicine. Clinics like Primary Care PLUS+, Plum Health, and Whole Family Direct Care offer services tailored to women’s needs, including: 

• Lifestyle and nutrition counseling 

• Weight management programs 

• Sports and DOT physicals 

• Medication management 

• Virtual consultations 

These practices are deeply rooted in their communities, often serving underserved populations and offering flexible care options for families, small business owners, and those without insurance. 

How DPC Supports Prevention 

Prevention is the cornerstone of women’s health. DPC makes it easier to stay ahead of potential issues through: 

• Annual Wellness Exams 

• Routine Screenings (e.g., mammograms, bone density tests) 

• Vaccinations 

• Lifestyle Coaching 

• Stress Management Support 

Because visits aren’t rushed, doctors can take the time to explore risk factors, educate patients, and design proactive plans that support long-term wellness. 

The Emotional Impact: Feeling Seen and Heard 

Healthcare isn’t just clinical—it’s emotional. Many women report feeling dismissed or misunderstood in traditional settings. DPC changes that by: 

• Building relationships over time 

• Listening without judgment 

• Validating concerns 

• Offering compassionate care 

This deeper connection leads to better health outcomes, higher satisfaction, and a stronger sense of empowerment. 

Who Should Consider DPC? 

DPC is ideal for: 

• Women without insurance 

• Women with high-deductible plans 

• Mothers managing family health 

• Women with chronic conditions 

• Small business owners 

• Anyone tired of rushed, impersonal care 

Whether you're navigating menopause, managing anxiety, or simply want a doctor who listens, DPC offers a better way. 

Getting Started: How to Join a DPC Practice 

Joining a DPC practice in Michigan is simple: 

1. Find a Provider: Search for DPC clinics near you (e.g., Westland, Detroit, Grand Rapids). 

1. Sign Up Online: Most practices offer easy online registration. 

1. Schedule Your First Visit: Meet your doctor, discuss your goals, and begin your care journey. 

1. Enjoy Unlimited Access: Text, call, or visit your doctor whenever you need support. 

Many practices offer free consultations, allowing you to explore the model before committing. 

Final Thoughts: A New Era for Women’s Health 

Direct Primary Care isn’t just a healthcare model—it’s a movement toward more meaningful, patient-centered care. It’s about restoring dignity, time, and trust to the patient experience. For women in Michigan, DPC offers a path to better health—one that’s personal, preventive, and empowering. 

If you’re tired of the 7-minute visit, the insurance maze, and feeling like a number, it’s time to explore Direct Primary Care. Your health deserves more than a rushed appointment. It deserves a relationship. 

Contact Us:

Call: 734-895-3967

Email: info@plusdpc.com

The Fall Wellness Toolkit: From Flu Shots to Stress Management

As autumn’s colors brighten and the air turns crisp, the season offers more than just pumpkin spice and cozy sweaters—it’s a crucial time to refocus on your health and wellness. At Primary Care Plus, we believe proactive care is the key to lasting wellness. That’s why we’ve curated a comprehensive Fall Wellness Toolkit to guide you through seasonal challenges, from flu prevention to stress management, with confidence. 

Whether you're a busy professional, a parent juggling school schedules, or simply someone looking to optimize your health, this guide offers actionable strategies to keep you well all season long. 

Why Fall Is a Critical Time for Preventive Care 

Fall is often overlooked as a healthcare milestone, but it’s one of the most important seasons for preventive care. The transition from summer to winter brings: 

• Increased exposure to viruses like influenza and RSV 

• Shifts in mood and energy due to shorter daylight hours 

• Elevated stress from school, work, and holiday planning 

• Changes in diet and physical activity routines 

At Primary Care Plus, we emphasize early detection, personalized care, and accessible support, especially during seasonal transitions. Our Direct Primary Care model offers unlimited visits, same-day appointments, and virtual consultations—without insurance hassles or hidden fees. 

Flu Shots: Your First Line of Defense 

The CDC recommends an annual flu shot for everyone aged six months and older. Flu season peaks between December and February but getting vaccinated in the fall offers the best protection. 

Why It Matters: 

• Reduces risk of severe illness and hospitalization 

• Protects vulnerable populations (children, elderly, immunocompromised) 

• Minimizes workplace and school absenteeism 

At Primary Care Plus: 
We offer walk-in flu shots and scheduled appointments for both members and non-members in a comfortable, judgment-free environment. 

Location: 38900 Cherry Hill Road, Westland, MI 48185 
Phone: (734) 895-3967 
Email: info@plusdpc.com 
Website: www.plusdpc.com 

Stress Management: The Silent Epidemic of Fall 

As schedules tighten and demands increase, stress becomes a silent threat of physical and mental health. Chronic stress can lead to: 

• Sleep disturbances 

• Weakened immune response 

• Elevated blood pressure 

• Anxiety and depression 

Your Fall Toolkit for Stress Relief: 

• Mindful Scheduling: Prioritize tasks and build in buffer time 

• Digital Detox: Limit screen time, especially before bed 

• Breathwork and Meditation: Practice deep breathing daily 

• Therapeutic Support: Seek professional help when needed 

Our providers take time to understand your stressors and offer personalized coping strategies, including referrals to mental health specialists. Virtual visits make it easy to check in without disrupting your day. 

Nutrition Reset: Fueling Your Body for Fall 

Fall is a great time to refresh your diet with seasonal produce like squash, apples, kale, and sweet potatoes. 

Nutritional Tips: 

• Increase fiber for digestion and satiety 

• Add antioxidants to fight inflammation 

• Stay hydrated, even in cooler weather 

We offer comprehensive weight management programs tailored to your lifestyle. No one-size-fits-all diets—just sustainable habits that align with your goals. 

Movement and Mobility: Staying Active as Temperatures Drop 

Shorter days and colder weather can make it harder to stay active, but regular movement is essential for: 

• Cardiovascular health 

• Mental clarity 

• Joint mobility 

• Immune support 

Fall Fitness Ideas: 

• Outdoor walks to enjoy fall foliage 

• Stretching routines to prevent stiffness 

• Home workouts using resistance bands or bodyweight 

Our providers can help you design a personalized fitness plan that fits your schedule and physical condition. 

Sleep Optimization: Resetting Your Circadian Rhythm 

With shorter days and daylight savings changes, sleep patterns often shift — impacting mood, metabolism, and overall health. 

Sleep Hygiene Tips: 

• Maintain a consistent bedtime 

• Limit caffeine after 2 PM 

• Create a cool, dark, quiet sleep sanctuary 

We assess sleep quality during routine visits and offer strategies to improve rest—whether through behavioral changes or medical evaluation. 

Routine Screenings and Checkups 

Fall is an ideal time to schedule your annual physical, update labs, and review medications. 

Recommended Screenings: 

• Blood pressure and cholesterol 

• Blood sugar (especially for prediabetes) 

• Thyroid function 

• Vitamin D levels 

We offer same-day or next-day appointments, and our membership model means no co-pays or deductibles. 

Virtual Visits: Care That Comes to You 

Whether you’re busy, traveling, or prefer to stay home, our virtual visits make care easy and accessible. 

How It Works: 

• Schedule online or by phone 

• Receive a secure link for your visit 

• Discuss your concerns in real time 

Virtual visits are included in your membership and available to walk-in patients as well. 

At Primary Care Plus, we don’t just treat symptoms—we build relationships. Our Direct Primary Care model gives you unlimited access to your provider, whether in person or virtually. We’re here to support your health goals with compassion, expertise, and flexibility. 

Ready to Take Charge of Your Fall Wellness? 

Don’t wait for symptoms to appear. Fall is the perfect time to invest in your health and build habits that last through winter — and beyond. 

Primary Care Plus, PLLC 
38900 Cherry Hill Road, Westland, MI 48185 
Phone: (734) 895-3967 
Email: info@plusdpc.com 
Hours: Weekdays 8:30am–5pm | Saturdays by appointment 10am–2pm 
Website: www.plusdpc.com 

The Definitive Guide to Direct Primary Care: Everything You Need to Know

1. The Problem: Healthcare Feels Broken 

You’re not imagining it. Healthcare today feels impersonal, expensive, and frustrating. 

You wait weeks for appointments. You spend more time in the waiting room than with your doctor. You get rushed through visits, billed for every minute, and left with more questions than answers. 

You’re not just tired of the system—you’re tired of feeling like a number. 

But what if there was a better way? 

2. The Internal Struggle: You Want Care That Cares 

You want a doctor who knows your name. Who listens. Who treats you like a person, not a chart. 

You want to stop worrying about surprise bills, insurance games, and whether your health concerns are “worth” bringing up. 

You want a relationship with your provider—one built on trust, time, and transparency. 

That’s where Direct Primary Care (DPC) comes in. 

3. The Guide: Plus DPC in Michigan 

At Primary Care PLUS+, we believe healthcare should be simple, personal, and affordable. 

We’re a Direct Primary Care practice based in Westland, Michigan, offering unlimited access to your doctor for a flat monthly fee. No insurance required. No co-pays. No hidden costs. 

Our mission is to restore the patient-doctor relationship—one conversation, one visit, one life at a time. 

4. What Is Direct Primary Care (DPC)? 

Direct Primary Care is a membership-based healthcare model where patients pay a monthly fee for unlimited access to their primary care provider. 

It’s not insurance—it’s a relationship. 

Key Features: 

• Unlimited visits with your doctor 

• Same-day or next-day appointments 

• Direct communication via phone, text, email 

• Virtual visits when needed 

• No billing through insurance 

• Transparent pricing 

DPC removes the middleman and puts your health back in your hands. 

5. How DPC Solves the Real Problems 

Let’s break down how Direct Primary Care addresses the most common frustrations in traditional healthcare: 

a. Access 

No more waiting weeks. At Plus DPC, you get same-day or next-day appointments. You can call, text, or email your doctor directly. 

b. Time 

Typical visits last 7–10 minutes. At Plus DPC, we spend real time with you—discussing your goals, concerns, and options. 

c. Cost 

No co-pays. No deductibles. No surprise bills. Just one flat monthly fee. Medications and labs are offered at discounted wholesale prices. 

d. Transparency 

You know exactly what you’re paying and what you’re getting. No confusing codes or billing departments. 

e. Continuity 

You see the same doctor every time. We know your history, your preferences, and your story. 

6. Who Is DPC For? 

Direct Primary Care is ideal for: 

• Individuals without insurance who want affordable care 

• Families looking for consistent, personalized healthcare 

• Small business owners who want to offer employee benefits without high premiums 

• Patients with chronic conditions who need regular monitoring 

• Anyone tired of rushed, transactional care 

At Plus DPC, we serve patients across Michigan who are ready to take control of their health. 

7. What’s Included in Your Membership 

Your monthly membership at Primary Care PLUS+ includes: 

• Unlimited office visits 

• Virtual consultations 

• Preventive care and screenings 

• Chronic disease management 

• Weight management programs 

• Sports and DOT physicals 

• Medication management 

• Lifestyle and nutrition counseling 

We also offer one-time walk-in visits for those who need care without committing to a membership. 

8. Real Stories: Patients Who Found Relief 

Sherrie C. 

“From the moment I walked in, I felt like family. The staff actually listens. It’s been years since I had a doctor I trusted—now I’ve found my last primary doctor.” 

Mary R. 

“Everyone here is professional, competent, and caring. You should check them out and see the difference a great team makes in your health and expenses.” 

Anonymous (Truck Driver) 

“Finally, a doctor’s office that cares. They even do med cards for truck drivers.” 

These aren’t just reviews—they’re proof that DPC works. 

9. How Plus DPC Is Different 

We’re not just another clinic. We’re a partner in your health journey. 

What Sets Us Apart: 

• Preventive-first mindset: We focus on early detection and long-term wellness. 

• Flexible care options: From annual physicals to urgent visits, we meet you where you are. 

• Compassionate team: Our providers and staff treat you like a person, not a case file. 

• Community roots: We’re proud to serve Westland and surrounding Michigan communities. 

10. The Process: How to Get Started 

Joining Plus DPC is simple: 

Step 1: Sign Up Online 

Click the “Join Now” button and register in minutes. 

Step 2: Schedule Your First Appointment 

Our staff will contact you to set up your initial visit. 

Step 3: Get Care 

Visit in person, call, text, or schedule virtual visits—whenever you need us. 

Still unsure? You can schedule a free consultation to learn more. 

11. Common Questions About DPC 

Is DPC insurance? 

No. DPC is a healthcare membership. It covers primary care but not hospitalizations or specialist visits. 

Can I use DPC with Medicare? 

Yes. Many Medicare patients use DPC for better access and personalized care. 

What if I need labs or medications? 

We offer discounted pricing on labs and wholesale medications—often cheaper than insurance co-pays. 

Can I cancel anytime? 

Yes. There are no long-term contracts. You can cancel or rejoin as needed. 

12. The Transformation: From Frustration to Freedom 

You wake up with a health concern. Instead of Googling symptoms or waiting weeks, you text your doctor. You get a same-day appointment. You’re heard, understood, and guided. 

No paperwork. No billing confusion. No rushed visits. 

You feel empowered. You feel cared for. You feel like your health matters. 

That’s the transformation Direct Primary Care offers—and it’s happening every day at Primary Care PLUS+. 

13. Why Now Is the Time to Switch 

Healthcare costs are rising. Insurance is more confusing than ever. And patients are demanding better. 

DPC isn’t just a solution—it’s a movement. 

By joining Primary Care PLUS+, you’re choosing: 

• Clarity over confusion 

• Access over waiting 

• Relationship over transaction 

You’re choosing a healthcare model that puts you first. 

14. Final Word: Your Health, Your Terms 

You deserve healthcare that’s built around you—not bureaucracy. 

At Primary Care PLUS+, we’re redefining what it means to be a patient. We’re restoring the human side of medicine. And we’re inviting you to be part of it. 

Whether you’re uninsured, managing chronic conditions, or simply tired of the system—Direct Primary Care is your path to better health. 

Join Primary Care PLUS+ today. 

 Let’s build a relationship that lasts—and a future where your health is never an afterthought. 

Community Lunch Welcomes Primary Care Plus+ to the Neighborhood

On Saturday, September 20, Primary Care Plus held a community luncheon hosted by lead physician Osinachi Ajaero, MD and nurse practitioner Latoya Richardson. The event was free and open to the public, offering attendees the opportunity to explore the new Detroit-area direct primary care facility and engage with the medical team.

The gathering welcomed both long-time patients and local residents, offering tours of the clinic and time to meet the staff, who were on hand to answer any questions about the services provided.

Dr. Ajaero kicked off the event by expressing his gratitude to everyone who attended. He gave special recognition to his wife and business partner, Latoya Richardson, for her dedication to the clinic’s launch. Following his remarks, guests were invited to enjoy refreshments and tour the facility.

“This clinic has been a vision of ours for several years,” Dr. Ajaero shared. “With our extensive background in healthcare, we’ve seen first-hand the challenges people face in accessing quality primary care. Opening this practice is our way of addressing those needs and bringing personalized care to the community.”

Primary Care Plus aims to reintroduce a more personalized approach to healthcare, ensuring that patients receive care from providers who live and work in the same community.

“Our goal with this clinic is to emphasize high-quality, patient-centered care,” Richardson explained. “This lunch is just the beginning—we want everyone to know that Primary Care Plus is here to support them in achieving their health goals.”

The clinic, located at a key crossroads within the area, seeks to strengthen the bond between healthcare providers and the community. Its mission is to make high-quality primary care accessible to everyone.

For more information about available services, pricing, or other information, please contact Primary Care Plus directly or follow them below on Facebook, Instagram, or X.

---